Culture · celebrity

Cheech and Chong Open Cannabis Shop in Milo, Maine This Weekend

The comedy duo's first Maine dispensary launches Saturday in a rural town of 2,200 residents.

By Aaliyah Hassan, Culture & Tourism ReporterPublished July 28, 20262 min read
A cheerful clown performing with fire torches at an outdoor event with live music.

A cheerful clown performing with fire torches at an outdoor event with live music.

Cheech Marin and Tommy Chong are opening their first Maine cannabis dispensary Saturday in Milo, a rural Piscataquis County town of 2,200 residents, marking the duo's latest retail expansion in the Northeast following New York and Massachusetts launches earlier this year.

Rural Maine Town Gets Celebrity Cannabis Retail

The Cheech and Chong dispensary opens Saturday morning in Milo, population 2,200, making it the smallest community to host a branded celebrity cannabis store in Maine. The shop occupies a renovated storefront on Main Street, according to local planning documents filed in May. Milo sits 40 miles northwest of Bangor in Piscataquis County. Only three other adult-use retailers currently operate there.

The location surprised some industry watchers, since most celebrity cannabis brands target urban markets or tourist corridors. Milo's median household income is $38,000, well below the state average of $63,000.

Weekend Launch Event Planned

Saturday's grand opening runs from 10 a.m. to 6 p.m., with product discounts and branded merchandise giveaways planned throughout the day. Neither Marin nor Chong will appear in person, according to the store's social media. The duo hasn't made joint public appearances at retail openings since their Massachusetts launch in April.

Milo's shop carries the full Cheech and Chong product line: flower, pre-rolls, vapes, edibles, and branded apparel. Pricing wasn't disclosed ahead of the opening.

Expansion Follows Northeast Retail Push

Milo is the duo's seventh dispensary opening in 2026, following two New York locations, three in Massachusetts, and one in Rhode Island. The brand operates 14 stores total across six states, all through licensing deals with regional operators. Public filings didn't name the Maine franchise partner.

Cheech and Chong's cannabis licensing business launched in 2021. The duo doesn't own or operate stores directly. Instead, they license their name, branding, and product formulations to local cannabis companies in exchange for royalties.

Maine's Adult-Use Market Context

Maine issued 221 active adult-use retail licenses as of July 1, according to the Office of Cannabis Policy. Piscataquis County holds four of those licenses, the fewest of any Maine county with licensed stores. The state's adult-use market generated $280 million in sales in 2025, up 18% from the prior year.

Rural dispensaries often serve regional customer bases spanning 30-50 miles, and Milo sits along Route 11, a north-south corridor connecting Bangor to Aroostook County.

What's Next for the Brand

The company has announced three additional openings this fall in Vermont, New Hampshire, and Connecticut. All three states legalized adult-use sales within the past two years. For more background on the duo's cannabis ventures, see the CannIntel topic hub on Cheech and Chong Cannabis Ventures.

Maine's next license lottery opens in September. The state caps total retail licenses at 250 statewide.

Sources

Cheech and ChongMaineMilodispensary openingcelebrity cannabisPiscataquis County
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